
The Long View
Career Strategies to Start Strong, Reach High, and Go Far
Categories
Business, Nonfiction, Self Help
Content Type
Book
Binding
Paperback
Year
2016
Publisher
Diversion Books
Language
English
ISBN13
9781682302934
File Download
PDF | EPUB
The Long View Plot Summary
Introduction
Jennifer, Mark, and Emily all share a common concern despite being at different stages of their careers. Twenty-two-year-old Jennifer faces day one with excitement mixed with anxiety: "Will I fit in? Will I ever find the perfect job?" Mark, at forty-two, wonders if he can take on more responsibility without sacrificing family time. Emily, approaching fifty-five, contemplates life beyond her corporate role, knowing she needs income but craving something more fulfilling than traditional retirement. They're not alone. In today's rapidly evolving work landscape, careers no longer follow predictable paths. Job security has declined, industries face disruption, and retirement looks vastly different than it did for previous generations. Yet within these challenges lie unprecedented opportunities for those willing to adopt new mindsets and tools. This isn't about finding quick fixes but developing robust strategies to thrive through forty-five years or more of meaningful work. By understanding the true nature of career longevity and focusing on what truly matters—skills that travel with you, experiences that build resilience, and relationships that open doors—you can create a career that remains relevant and rewarding across all its stages.
Chapter 1: Recognize the Three Career Stages and Their Unique Demands
A successful career unfolds across three distinct stages, each lasting approximately fifteen years and requiring different approaches. Understanding where you are in this journey allows you to make strategic decisions rather than simply reacting to immediate circumstances. Stage One represents your first fifteen career years, where the primary goal is building a strong foundation. During this period, your focus should be discovery and accumulating what the author calls "career fuel": transportable skills, meaningful experiences, and enduring relationships. This is evident in Alex White's journey founding Next Big Sound. Despite always loving music, Alex needed to discover his true path. After attempting to be a rock star and finding it wasn't right for him, he explored the business side of music through internships and campus radio. When he encountered the challenge of predicting musical talent, Alex assembled a team to build a platform addressing this problem. Although their first idea failed, Alex remained open to learning and pivoting. His persistence paid off when Next Big Sound's data analytics for the music industry attracted major investment and eventually an acquisition by Pandora. The story of Alex demonstrates Stage One's critical lesson: it's about exploration, not perfection. He invested thousands of hours mastering his domain, connected with mentors and cofounders who complemented his skills, and remained adaptable when initial approaches didn't work. While pursuing his passion, he simultaneously built transportable skills in analytics, leadership, and entrepreneurship that would serve him regardless of his specific company's fate. For those in Stage One, success comes from being in constant learning mode. Take jobs based on learning curves rather than titles or salaries. Volunteer for challenging projects that stretch your abilities. Embrace failure as education, not defeat. Build skills that will remain valuable across multiple employers and industries – like communication, problem-solving, and emotional intelligence. Simultaneously, expand your network of professional relationships that will support you throughout your career. The key to mastering Stage One is patience combined with purpose. While immediate promotions feel rewarding, prioritize developing your career fuel reserves. Ask yourself regularly: "Am I learning valuable skills? Am I gaining diverse experiences? Am I building meaningful professional relationships?" These questions matter more than "Am I getting promoted quickly enough?" because they focus on what creates lasting career value rather than temporary status.
Chapter 2: Build Your Career Fuel: Skills, Experiences, and Relationships
Career fuel represents the fundamental resources that power your professional journey over decades. Unlike job titles or company affiliations that may change frequently, your career fuel—transportable skills, meaningful experiences, and enduring relationships—remains with you throughout your entire working life. The concept of transportable skills becomes clear through Todd Herman's career evolution. After failing miserably in his first sales job at Xerox (where his boss called him "the greatest disappointment of my career"), Todd discovered his true weakness: he talked too much and listened too little. Rather than give up, he transformed this feedback into deep personal development. He studied masters like Jim Rohn and Harvey Dorfman, even offering to work for them for free to learn their methods. Todd gradually built expertise in coaching high performers, applying techniques from sports psychology to business environments. His breakthrough came when he won the "World's Greatest Salesperson" contest at the Cannes Advertising Festival, demonstrating his remarkable transformation from failure to mastery. Todd's journey shows how transportable skills become increasingly valuable over time. He didn't just learn selling techniques for one industry—he developed fundamental capabilities in listening, persuasion, motivation, and performance coaching that transcended any specific employer. He practiced what the author calls "skill sprints"—focused ninety-day periods dedicated to improving one specific ability—and continuously refined his expertise through teaching others. Building meaningful experiences forms the second component of career fuel. These are diverse challenges that take you outside your comfort zone and build versatility. Rachel Moore demonstrates this perfectly, transitioning from professional ballerina with the American Ballet Theatre to CEO of major arts organizations. When injury ended her dancing career at twenty-four, Rachel pursued education in arts administration and built experiences across various organizations. Her unique combination of artistic understanding and business acumen eventually led her back to American Ballet Theatre as executive director—a role where she could apply both perspectives to strengthen the organization. The third critical fuel element is enduring relationships—your career ecosystem. This includes mentors, colleagues, clients, and professional communities who support your growth. Your ecosystem isn't just about quantity (LinkedIn connections), but quality and impact. The most valuable relationships are those where people actively champion your development and opportunities. Building this ecosystem requires genuine give-and-take; as networking expert Ben Casnocha notes, "Networkers are transactional. Relationship builders try to help other people first." To assess your current fuel supplies, conduct an annual career inventory. List your transportable skills, meaningful experiences, and key relationships. Identify gaps and create plans to strengthen weaker areas. The most successful professionals continually refresh their fuel, ensuring they remain versatile and valuable as market demands evolve. Remember that career fuel compounds over time—skills connect to create unique expertise, experiences build perspective, and relationships develop depth when nurtured consistently.
Chapter 3: Take Control of Your Time Portfolio
How you invest your time ultimately determines your career trajectory. Just as financial advisors recommend strategic asset allocation to maximize returns, successful professionals deliberately manage their "time portfolio" to achieve both impact and sustainability over decades. The concept of a personal time portfolio became evident in Tim Penner's career journey. As president of Procter & Gamble Canada, Tim worked intense seventy-hour weeks while trying to balance family life. This single-dimensional focus served him well in his rise through corporate ranks, but he recognized it wasn't sustainable long-term. As Tim approached his fifties, he began experimenting with different time investments—trying volunteer boards at his alma mater and industry associations. These experiments helped him discover what truly energized him: helping young people through organizations like the YMCA. When Tim eventually retired from P&G at fifty-five, he had already established a fulfilling new time portfolio that included board roles in both for-profit and non-profit sectors. Tim's story illustrates the importance of proactively designing your time investments rather than letting them happen by default. He discovered that his Stage Three happiness came from allocating time to purposeful community work rather than simply extending his corporate career or pursuing leisure alone. By experimenting before retirement, Tim ensured a smooth transition rather than facing an identity crisis when his P&G career ended. Creating your own time portfolio starts with honest assessment. Track how you currently spend your hundred waking hours each week across categories like work, family, fitness, community, learning, and personal time. Look for imbalances and areas that might need adjustment. Many professionals allocate nearly all their energy to work, neglecting the rejuvenating activities that actually enhance work performance. Extreme imbalance often leads to burnout, as one executive discovered when working eighty-plus hours weekly led to unemployment and near breakdown at age forty. Diversification proves essential for long-term career sustainability. Activities like teaching, volunteering, or creative pursuits often provide disproportionate benefits to energy and fulfillment. These "high-potency ingredients" shouldn't be eliminated during busy periods, though they might be temporarily reduced. The author suggests that even small amounts of these activities (like a weekly guitar lesson or volunteer shift) can provide critical renewal that makes work hours more effective. For working parents facing intense time pressure, "proactive time shifting" offers a practical strategy. Rather than missing important family events due to work conflicts, negotiate alternatives in advance. One executive regularly discussed potential birthday celebration options with his daughter weeks ahead of her actual birthday, allowing them to plan meaningful alternatives when travel made the actual date impossible. This approach maintained the relationship while acknowledging work realities. The most effective time portfolios evolve throughout your career stages. In early career, work might comprise 60% of your time, while later stages might see that percentage decrease as community involvement, teaching, and family take larger shares. There's no perfect allocation that works for everyone, but intentionality matters most. Regularly review your time investments and ask: "Which activities yield the most energy and impact? Where could small adjustments create better balance? What boundaries need strengthening?" Taking control of your time portfolio ensures you invest in activities that build sustainability for the long journey ahead.
Chapter 4: Navigate Career Crossroads with Strategic Decision-Making
Throughout our careers, we face pivotal moments where decisions will either expand or limit our future options. Yet many people make these choices based solely on immediate factors—higher salary, better title, or geographic convenience—without considering their long-term trajectory. Mohammed Ashour's dramatic career decision exemplifies strategic crossroads navigation. One semester into his joint MD-MBA program at McGill University, Mohammed and his team won the prestigious Hult Prize competition, receiving $1 million to fund Aspire, their insect farming startup addressing global food security. Mohammed faced an agonizing choice: finish medical school (his childhood dream since age eight), accept lucrative corporate offers that emerged after the high-profile win, or pursue the risky venture full-time. With a new baby at home and family pressure to follow the secure medical path, Mohammed weighed his options carefully against his core values and long-term goals. Rather than simply comparing job attributes, Mohammed examined why he originally pursued medicine: "the opportunity to create a noble legacy, the desire to have positive impact, and the ability to be financially stable." He realized Aspire could potentially fulfill these same needs, but at greater scale. Despite having no entrepreneurial family background and genuine fear of failure, Mohammed chose the uncertain path, putting medical school on hold to move his family to Austin, Texas to build Aspire. His decision wasn't based on immediate gratification but on alignment with his deepest purposes and the unique opportunity to create something meaningful. Making strategic career decisions requires moving beyond simple pros/cons lists to consider your broader journey. The Career Path Navigator framework helps by asking three fundamental questions: What is your ultimate career ambition? What "fuel" (skills, experiences, relationships) do you currently possess? What additional fuel do you need to achieve your ambition? This approach frames decisions based on whether they open or close pathways to your desired destination. Our natural psychological biases often sabotage good decision-making. Behavioral economist Chris Graves notes that "temporal discounting" leads us to undervalue future benefits compared to immediate rewards. We also suffer from "loss aversion," seeing risks more clearly than opportunities. As Graves says, "We dream vaguely but dread precisely." Recognizing these biases helps counter them with more objective analysis. When approaching major career decisions, resist pressure for hasty choices. Talk to at least three people in your current organization before deciding to leave—your boss, HR representative, and another trusted colleague. Express your ambitions clearly and explore whether your current employer might offer pathways you haven't considered. Many professionals jump ship only to discover their original company was planning opportunities that perfectly matched their goals. The Career Path Navigator also guards against what the author calls "career flash mobs"—the phenomenon where friends impulsively follow each other to new employers based on initial excitement rather than thorough research. This often leads to repeated job-hopping without strategic benefit. Instead, make decisions that genuinely advance your career fuel acquisition and align with your long-term vision. Remember that career decisions are never made in isolation. How you execute transitions matters tremendously. When leaving an organization, do so with grace, professionalism, and gratitude. Complete assignments diligently, document your work for successors, and express appreciation to those who supported you. Your former colleagues will become part of your extended career ecosystem, potentially influencing opportunities decades into your future.
Chapter 5: Overcome Adversity and Reinvent Your Professional Path
Career setbacks aren't just possible—they're inevitable. Being fired, experiencing business failure, facing health challenges, or encountering industry disruption happens to virtually everyone. The differentiating factor isn't whether you'll face adversity, but how you'll respond when it arrives. Nilofer Merchant's remarkable journey demonstrates the power of resilience and reinvention. At eighteen, Nilofer faced a life-altering moment when her mother insisted she accept an arranged marriage rather than pursue college education. When Nilofer stood her ground, she found herself homeless with just $100 in her pocket. This traumatic beginning could have derailed her future, but Nilofer pieced together part-time work while continuing her education. She landed an administrative role at Apple where her initiative caught attention. "I basically raised my hand for every project they needed help on," she recalls. Her willingness to work late mastering new skills led to increasingly significant responsibilities. By twenty-nine, Nilofer was managing a $300 million division at Autodesk, but faced another career crisis when political conflicts led to failure. Rather than giving up, she launched her own consulting company, building a prestigious client roster over eleven years. When family needs required stepping back from this business, Nilofer initially felt devastated: "I really felt like an incredible failure in my life at that moment. I thought that I was done, professionally." Yet during this apparent setback, she began writing about business innovation, which unexpectedly launched her successful career as an author and thought leader. Nilofer's story reveals that career reinvention often emerges from our greatest challenges. Each setback provided an opportunity to reassess her path and discover new strengths. As she notes, "In my twenties, I never thought I'd get there. In my thirties, I thought 'What the hell am I doing?'" Today, as a recognized business thought leader, she advises others, "Girlfriend, don't stress so much. Stop worrying about everything else and just enjoy what you're doing." When facing your own career adversity, begin with clear-eyed assessment. Is your challenge an unavoidable event, a perception problem, or a performance issue? If it's truly beyond your control (like company acquisition or industry disruption), move forward quickly without dwelling on blame. If perception issues exist, work systematically to demonstrate your actual capabilities. If genuine performance gaps created the problem, address them directly rather than making excuses. The "Four Rs" framework offers a practical approach to career recovery: First, reframe your experience to connect with future opportunities rather than dwelling on past achievements. Update your skills and language to remain relevant to today's market. Second, refresh any rusty or outdated skills through courses, volunteer projects, or self-directed learning. Don't pretend competencies you lack—actively build them. Third, reconnect your career ecosystem by reaching out to contacts, joining new professional communities, and building relationships with potential champions. Finally, reboot your confidence by connecting with people who believe in you and celebrating past successes while acknowledging lessons from failures. Professor Jules Goddard adds crucial wisdom for those facing major career crises: get back in touch with humanity. Volunteer, travel, break routines, and place your challenges in broader context. These activities restore perspective and reconnect you with core values. Goddard also warns against letting pride block recovery. Many professionals resist sideways or backward moves that could ultimately propel them forward. As he notes, career growth often requires temporary steps back to build momentum for greater advancement. Remember that adversity builds resilience when approached constructively. Each setback develops adaptability, problem-solving skills, and emotional intelligence that become valuable assets throughout your career. Your response to difficulties often determines whether they become temporary obstacles or transformative opportunities.
Chapter 6: Create Lasting Impact While Maintaining Work-Life Balance
Creating meaningful impact while sustaining personal fulfillment represents the ultimate career achievement. As careers extend well into our sixties, seventies, and beyond, finding purpose and balance becomes increasingly crucial for both professional success and personal happiness. Sue Piper's story exemplifies reinvention with purpose in later career stages. After thirty successful years at IBM in human resources, Sue recognized she had plateaued professionally. Rather than coasting toward retirement, she departed at age fifty-two and accompanied a local college on a trip to India. Inspired by the colorful textiles and art she encountered, Sue partnered with a friend to open East India Designs, a retail store in New York—despite having no retail experience. When their initial business model struggled during the 2008 recession, Sue applied lessons from her corporate career: "My time at IBM had taught me that when something wasn't working, I should just try something else." Even when her business partner needed to exit the venture, Sue faced the decision point with courage. Rather than shutting down, she took out a bank loan and redoubled her commitment, rebranding as Silk Road Boutique with a refreshed business approach. Eight years later, her store thrives as a community institution that employs students, serves as a launching pad for women returning to work, and provides Sue with purpose and joy beyond financial rewards. As she advises, "Entrepreneurs need to be passionate about what they do. It's too hard otherwise." Sue's experience demonstrates that impact and balance aren't limited to traditional roles or early career stages. By reimagining her skills and passions in a new context, she created value for herself and her community. The key was approaching her later career with intentionality rather than simply drifting toward retirement. Research on happiness provides valuable insights for creating lasting career fulfillment. Professor Sonja Lyubomirsky's work suggests that while 50% of our happiness level is genetically determined and 10% comes from life circumstances, the remaining 40% derives from intentional activities under our control. This means we can significantly influence our career satisfaction through deliberate practices regardless of external factors. Three evidence-based happiness strategies particularly apply to career fulfillment. First, increasing "flow experiences"—those moments when we're so absorbed in meaningful work that time seems to disappear—creates profound satisfaction. Identifying activities that consistently generate flow for you provides clues to your ideal work. Second, committing to clear goals actually increases happiness. Taking control of your career direction through annual reflection, testing hypotheses, and setting specific objectives creates both progress and psychological wellbeing. Third, expressing gratitude enhances our appreciation for what we have while strengthening relationships essential to career success. Maintaining this balanced approach requires periodic reassessment of your personal time portfolio. Many professionals approaching traditional retirement age struggle with abrupt transitions. As one therapist notes, "In a car, if you are traveling at seventy miles per hour and you stop dead, you are going to go through the windshield. The same is true in careers and life." Rather than hitting this wall, consider gradually shifting your time investments toward activities that provide meaning and joy while maintaining intellectual engagement. The future workplace brings both challenges and opportunities. Increasing automation means developing distinctly human skills—creativity, emotional intelligence, interpersonal connection, and judgment—that machines cannot replicate. The most successful professionals will find ways to complement technology rather than compete with it. Additionally, as careers potentially extend to seventy or eighty years of age, periodically reinventing your contribution becomes essential for relevance and fulfillment. Creating lasting impact ultimately means aligning your unique gifts with meaningful contribution. As cultural anthropologist Mary Catherine Bateson observes, ages fifty to eighty-five represent a new era of "active wisdom" where experience combines with health to create unprecedented potential for impact. By approaching each career stage with intentionality, continuous learning, and balanced time investments, you create not just professional success but a life of purpose and satisfaction.
Summary
Throughout this exploration of career development, one truth emerges consistently: successful careers are marathons, not sprints. They require strategic thinking, deliberate skill-building, and continuous adaptation across multiple decades. The professionals who thrive longest are those who accumulate robust supplies of "career fuel"—transportable skills, meaningful experiences, and enduring relationships—that remain valuable regardless of how industries evolve. As author Rachel Moore wisely advised young artists navigating uncertain career paths: "Figure out what you're called to do. What do you love? It might not be clear at first. Find places where your talents and passions can be used to have impact on the world. Set yourself on some kind of journey. It is okay to be uncomfortable. It's not supposed to be comfortable." This wisdom applies universally. Career fulfillment comes not from avoiding challenges but from purposefully engaging with them while remaining true to your core values. Your next step should be conducting a thorough inventory of your current career fuel—listing your transportable skills, meaningful experiences, and key relationships. Identify gaps that need addressing and commit to at least one specific action to strengthen your weakest area within the next month. Remember that small, consistent investments in your career fuel today create exponential returns in opportunity and resilience tomorrow.
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Review Summary
Strengths: The book is described as a "scrupulous account" and a "no-frills guide" for creating a career trajectory, indicating thoroughness and practicality. It provides a structured approach with clear principles and tools, such as dividing a career into stages and emphasizing the importance of transportable skills, meaningful experiences, and enduring relationships. Weaknesses: Not explicitly mentioned. Overall Sentiment: Enthusiastic Key Takeaway: The book offers a comprehensive, structured guide to career development, emphasizing the importance of long-term planning, skillful time investment, and the integration of career as a significant part of life. It encourages readers to treat their careers as marathons rather than sprints, focusing on growth through various stages and future-proofing their professional paths.
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The Long View
By Brian Fetherstonhaugh