
Don’t Trust Your Gut
Using Data to Get What You Really Want in Life
Categories
Business, Nonfiction, Self Help, Psychology, Science, Economics, Audiobook, Sociology, Personal Development, Social Science
Content Type
Book
Binding
Hardcover
Year
2022
Publisher
Dey Street Books
Language
English
ASIN
0062880918
ISBN
0062880918
ISBN13
9780062880918
File Download
PDF | EPUB
Don’t Trust Your Gut Plot Summary
Introduction
Have you ever wondered if there's a more reliable way to make important life choices than just following your intuition? In today's world, we're constantly bombarded with decisions - who to date, where to live, which career to pursue, and how to spend our time. Traditional wisdom often tells us to "follow our gut," but what if our instincts are systematically flawed? This is where data science enters the picture, offering a revolutionary approach to decision-making that goes beyond hunches and conventional wisdom. Recent years have seen an explosion in the availability of large datasets about human behavior - from dating profiles to tax records, from smartphone happiness trackers to athletic performance statistics. Researchers have begun mining these treasure troves of information to uncover surprising patterns about what actually leads to success and happiness in various domains of life. The insights are often counterintuitive. For instance, data shows that the qualities most valued in the dating market have almost no correlation with long-term relationship satisfaction, that neighborhood choice may be the single most important parenting decision you'll make, and that specific strategies can dramatically increase your chances of success in entrepreneurship or creative fields. By understanding these data-driven insights, you can make more informed decisions that align with what actually works, rather than what merely feels right.
Chapter 1: The Science of Relationship Success
Finding a successful romantic partner might seem like a mysterious process guided by chemistry and intuition. However, recent research has uncovered surprising patterns that challenge our conventional understanding of what makes relationships work. Using machine learning and data from over 11,000 couples across 43 studies, researchers like Samantha Joel have created unprecedented insights into the science of romantic compatibility. One of the most surprising findings is that many qualities people compete fiercely for in the dating market - such as physical attractiveness, height, income, and occupation - have almost no correlation with long-term relationship happiness. While dating apps and websites show that people spend enormous energy seeking partners with these "shiny qualities," the data reveals they're pursuing traits that don't actually predict relationship satisfaction. It's as if we're all playing a game with the wrong scoreboard. What does predict relationship happiness? The research shows that your own psychological traits matter far more than your partner's characteristics. If you're generally satisfied with life, secure in your attachment style, conscientious, and have a growth mindset, you're much more likely to be happy in a relationship - regardless of who you're with. In fact, one's own happiness outside a relationship is roughly four times more predictive of relationship satisfaction than all partner traits combined. This aligns with the old wisdom that "you need to be happy with yourself before you can be happy with someone else" - a saying that now has empirical support. Another critical insight is that it's virtually impossible to predict which couples will grow happier or unhappier over time based on their traits or compatibility factors. The best predictor of future relationship happiness is current relationship happiness - not some magical combination of personality traits or common interests. This suggests that if you're currently unhappy in a relationship, waiting for things to improve based on how "compatible" you seem on paper is likely misguided. For those in the dating market, the data suggests a counterintuitive approach: consider focusing less on the highly competed-for traits and more on finding someone with positive psychological characteristics. Additionally, research from online dating shows that taking more shots - asking more people out - dramatically increases your chances of finding a match, as even conventionally less attractive people have surprisingly good odds when they reach out to many potential partners. The science of relationships ultimately teaches us that successful partnerships depend less on finding someone with the "right" external qualities and more on mutual psychological health and taking sufficient action in the dating process.
Chapter 2: Neighborhoods and Child Development
Where you raise your children might be the single most consequential parenting decision you make. While parents typically agonize over countless choices - from breastfeeding to screen time limits, from extracurricular activities to disciplinary approaches - groundbreaking research using tax records of millions of Americans reveals that one factor outweighs most others: the neighborhood in which a child grows up. Economist Raj Chetty and his colleagues at Harvard conducted revolutionary research by analyzing anonymized tax data linked across generations. They discovered that children who move to certain neighborhoods experience significantly better life outcomes than those who don't, even when comparing siblings who spent different amounts of time in these beneficial environments. The researchers found that moving a child from an average neighborhood to one of the most opportunity-rich areas (what they call "SuperMetros" like Seattle, Minneapolis, or Salt Lake City) can increase their adult income by about 12 percent - a substantial boost that persists throughout life. What makes a neighborhood beneficial for children isn't necessarily what most parents might guess. The research identified three key characteristics of opportunity-rich neighborhoods: a high percentage of college graduates, a high percentage of two-parent households, and a high percentage of people who return their census forms. These factors all relate to the quality of adult role models in the community. In contrast, factors like school expenditures, student-teacher ratios, or job growth in the area proved less significant predictors of children's success. The power of adult role models manifests in specific ways. For example, researchers found that girls growing up in areas with many female inventors were significantly more likely to become inventors themselves, but exposure to male inventors had no such effect. Similarly, Black boys showed much better outcomes in neighborhoods with many present Black fathers, even if their own father wasn't around. These findings suggest that children are powerfully influenced by seeing adults like themselves succeeding in various domains. What's particularly remarkable about the neighborhood effect is that it accounts for approximately 25 percent of the overall impact parents have on their children's outcomes. This is especially significant considering that twin and adoption studies have consistently shown that parents' overall influence on outcomes like income, education, and health is smaller than many assume - with genetics playing a much larger role. The implication is clear: if you want to maximize your impact as a parent, carefully choosing where to raise your family deserves far more attention than many of the parenting decisions that typically consume parents' attention and worry.
Chapter 3: Genetics and Athletic Potential
Many children dream of becoming professional athletes, but what determines who actually achieves this lofty goal? While conventional wisdom emphasizes the importance of practice, passion, and perseverance, the data reveals that genetics plays an outsized role in athletic success - though in significantly different ways across various sports. In his groundbreaking book "The Sports Gene," David Epstein demonstrated how genetics creates natural advantages for different body types in different sports. For instance, elite swimmers like Michael Phelps tend to have long torsos and short legs, creating ideal leverage in the water, while top runners like Hicham El Guerrouj have proportionally long legs for efficient strides. These physical characteristics are largely determined by genetics and give athletes substantial advantages in their respective sports. The genetic component of athletic success can be quantified by studying identical twins, who share 100% of their DNA. For basketball, the data shows that identical twins of NBA players have more than a 50% chance of making the NBA themselves - compared to just a 1 in 33,000 chance for the average American male. This translates to approximately 75% of basketball ability being attributable to genetics. However, the importance of genetics varies dramatically across sports. In baseball and football, genetics accounts for only about 25% of success, while in sports like diving, weightlifting, and equestrianism, the genetic component appears even smaller. These findings have profound implications for aspiring athletes and their parents. Rather than fighting against genetic limitations in highly genetically determined sports like basketball or track and field, individuals might find greater success by exploring sports where genetics plays a smaller role. For instance, someone without exceptional height or fast-twitch muscle fibers might still excel in sports like diving or equestrian events through dedicated practice and skill development. The data also reveals practical insights about scholarship opportunities. Research by Patrick O'Rourke shows that some sports offer dramatically better odds of college scholarships than others. Male gymnasts have a 1 in 20 chance of earning a scholarship compared to male volleyball players at just 1 in 177. For females, rowing offers remarkable 1 in 2 odds of earning a scholarship - compared to 1 in 94 for bowling. These statistics provide valuable guidance for families seeking athletic paths to college education. For those without exceptional athletic genetics, the data suggests a practical approach: find sports with lower genetic determinism, fewer competitors, and more scholarship opportunities. While you might not become the next LeBron James, you could still achieve athletic success and potentially earn a college scholarship by strategically choosing the right sport for your particular combination of abilities, interests, and goals.
Chapter 4: Predictors of Wealth Creation
Who gets rich in America? The answer might surprise you. Recent research using anonymized tax records of the entire universe of American taxpayers has revealed patterns of wealth creation that challenge many common assumptions about the path to financial success. The first major insight: the typical rich American isn't a corporate CEO or tech genius, but rather the owner of a mid-sized business in a surprisingly unglamorous field. According to comprehensive tax data analyzed by economists Smith, Yagan, Zidar, and Zwick, only about 20% of those in the top 0.1% of earners make their money primarily from wages. Instead, the vast majority build wealth through business ownership. For every Jamie Dimon (an employee) earning millions in salary, there are three Kevin Pierces (owners) collecting business profits that put them in the wealthiest echelon of Americans. What types of businesses are most likely to create wealthy owners? The research identifies what might be called "The Big Six" - fields with both high numbers of rich people and high probabilities of wealth creation: real estate, investing, auto dealerships, independent creative work, market research, and wholesale distribution (middlemen). What these fields share is a common characteristic: they allow for local monopolies that escape ruthless price competition. Auto dealerships, for instance, benefit from legal protections limiting competition, while successful market research firms develop proprietary data and expertise that's difficult to replicate. Contrast these wealth-building fields with what the data shows are "never-get-rich" businesses - fields where owners rarely achieve significant wealth: building contractors, gasoline stations, personal care services, and restaurants. These businesses typically face intense price competition that drives profits toward zero. The research shows that while restaurants are the most common business to start in America, only about 2% of restaurant owners reach the top 0.1% of earners. Meanwhile, more than 20% of auto dealership owners achieve this elite financial status. The data also reveals insights about creative careers. While "starving artist" remains a cliché, the research shows that about 12.5% of independent artists, writers, and performers who formalize their work as businesses reach the top 0.1% of earners. This suggests that creative careers, while certainly risky, may offer better odds of significant financial success than commonly assumed - perhaps 1 in 100 or 1 in 200, rather than 1 in a million. These findings point to a clear "Get-Rich Checklist" for those pursuing wealth: (1) Own a business rather than work for someone else, (2) Choose a field that allows you to escape ruthless price competition, and (3) Find a niche that global behemoths cannot easily dominate. While following this data-driven approach won't guarantee wealth, it dramatically increases your odds compared to paths where the data shows wealth creation is rare or nearly impossible.
Chapter 5: Entrepreneurial Success at Any Age
What does it take to succeed as an entrepreneur? Popular media portrays successful founders as young, brilliant outsiders who disrupt industries they know little about - think Mark Zuckerberg creating Facebook from his dorm room at 19 or Steve Jobs starting Apple at 21. But comprehensive data on entrepreneurship tells a dramatically different story about who actually succeeds in business. In a groundbreaking study of 2.7 million entrepreneurs, researchers Azoulay, Jones, Kim, and Miranda discovered that the average age of a business founder in the United States is 41.9 years - far older than the 27-year-old average portrayed in business magazines. More importantly, they found that older founders consistently outperform younger ones. A 60-year-old startup founder has approximately three times higher chance of creating a successful business than a 30-year-old. This age advantage persists across all industries, even in technology, where the average founder of a highly successful tech company is 42.3 years old. The data also debunks other entrepreneurial myths. Far from benefiting from being outsiders to an industry (the "outsider advantage" theory), entrepreneurs are roughly twice as likely to build extremely successful companies if they previously worked in the same field as their startup. Deep domain knowledge and industry experience provide crucial advantages rather than limitations. Similarly, conventional career success predicts entrepreneurial success - the highest-performing employees tend to become the highest-performing founders, contradicting the romantic notion that marginal or unconventional people make the best entrepreneurs. The typical path of successful founders looks more like Tony Fadell than Mark Zuckerberg. Fadell spent decades developing expertise at General Magic, Philips Electronics, and Apple before starting Nest Labs in his early forties. He utilized specific knowledge, contacts, and capital accumulated during his employee years to create a thermostat company that Google eventually acquired for $3.2 billion. This pattern - spend many years mastering a field as an employee, then apply that expertise to your own venture in middle age - represents what the data shows is the most reliable formula for entrepreneurial success. These findings demonstrate what might be called "counter-counterintuitive" ideas - concepts that initially seem obvious (older, experienced people might be better at business), then are contradicted by popular narratives (young dropouts are the best entrepreneurs), only to be reconfirmed by comprehensive data. For aspiring entrepreneurs, the message is clear: patient skill-building in a specific domain, rather than rushing to start a business at a young age, typically provides the strongest foundation for entrepreneurial success. The data suggests that entrepreneurship is less about youthful brilliance and more about accumulated knowledge, relationships, and resources deployed at the right time.
Chapter 6: Happiness Patterns in Everyday Activities
What makes people happy in their day-to-day lives? Traditional happiness research relied on asking people to remember or predict how activities made them feel - methods now known to be highly unreliable due to memory biases. However, modern smartphone-based research has revolutionized our understanding of happiness by capturing people's emotions in real time as they go about their daily activities. The Mappiness project, led by researchers George MacKerron and Susana Mourato, has collected over 3 million happiness data points by pinging tens of thousands of smartphone users throughout their days, asking them what they're doing and how they feel. This methodology eliminates the biases that plague traditional happiness surveys, such as duration neglect (failing to account for how long experiences last) and the peak-end rule (overweighting the most intense and final moments of experiences). The resulting "Happiness Activity Chart" reveals several surprising patterns. While sex predictably tops the list as the most happiness-inducing activity, many other findings challenge conventional wisdom. Active, engaging pursuits like attending cultural events, exercising, gardening, and socializing generate significantly more happiness than passive activities like watching TV, playing video games, or relaxing. This contradicts our intuition that relaxing activities are most enjoyable - in fact, people consistently overestimate how happy passive leisure makes them and underestimate the joy from more active pursuits. One of the most striking findings concerns work, which ranks as the second most miserable activity, beating only being sick in bed. However, certain factors can transform the work experience. People working from home report being 3.59 points happier than those in offices, while listening to music during work adds 3.94 points of happiness. But the biggest factor by far is social: working with friends boosts happiness by 6.25 points - enough to make work as enjoyable as many leisure activities. This suggests that who you work with matters more than what you do or where you do it. The data also reveals that our happiness is strongly influenced by who we're with. Being with romantic partners or friends boosts happiness by more than 4 points compared to being alone, while being with colleagues, clients, or acquaintances provides minimal happiness benefits or can even reduce happiness compared to solitude. This explains why social media often makes people miserable despite seeming "social" - it primarily connects us with weak ties who don't significantly boost our happiness. These findings offer practical guidance for maximizing daily happiness: prioritize active pursuits over passive ones, spend more time with close friends and romantic partners, work with people you enjoy, and be willing to exert the initial energy required for activities that data shows will make you happier than your instincts might predict. As MacKerron's research demonstrates, happiness often comes not from following the path of least resistance but from engaging more fully with activities and people that truly nourish us.
Chapter 7: Nature's Impact on Well-being
The modern world increasingly disconnects us from natural environments, with the average American spending approximately 90% of their time indoors. But what does this indoor lifestyle cost us in terms of happiness and well-being? Thanks to smartphone-based research that can track both people's locations and their moment-by-moment happiness, we now have compelling evidence about nature's powerful impact on our emotional state. The Mappiness project, which gathers real-time happiness data from tens of thousands of smartphone users, has uncovered that people are significantly happier when in natural settings compared to urban or indoor environments. When researchers compared the same person doing the same activity at the same time of day - just in different surroundings - they found substantial happiness boosts from being in nature. Marine and coastal margins (areas near water) provide the largest benefit, increasing happiness by 6.02 points compared to urban settings. Other natural environments like mountains, woodlands, and grasslands all boost happiness by more than 2 points. These effects are remarkably large. Being in a meeting typically reduces happiness by 1.5 points, but having that same meeting near water could transform it into a moderately pleasant experience with a net happiness gain of 4.5 points. Similarly, studies show that being in highly scenic environments adds 2.8 points of happiness compared to being in unattractive surroundings, even when controlling for all other factors. The research shows that natural beauty itself has a direct impact on our emotional state. Weather also influences our happiness, though not always in the ways we might expect. Warm days (above 24°C/75°F) provide by far the biggest happiness boost at 5.13 points, while the negative effects of rain (-1.37 points) or cold (-0.51 points) are comparatively modest. Interestingly, the data shows that being with friends on a cold, rainy day typically makes people happier than being alone on a warm, sunny day - suggesting that social connections often matter more than weather conditions. Perhaps most importantly, the happiness boost from nature appears to be independent of the activities people engage in. Whether working, socializing, exercising, or resting, people consistently report higher happiness levels when doing these activities in natural settings. This suggests that one of the simplest ways to increase overall well-being is to incorporate more nature into our daily routines - taking walks in parks, working near windows with natural views, vacationing in scenic areas, or even just spending weekend time in local green spaces. The research on nature and happiness represents a rare case where the data strongly confirms what many people intuitively sense but often ignore in practice. In our increasingly digital and indoor-focused world, the consistent data showing nature's powerful effects on well-being offers a compelling reason to reconsider how much time we spend in natural environments and how we might restructure our lives to benefit from their happiness-enhancing properties.
Summary
At its core, data science offers us a powerful lens for making better decisions by revealing the gap between our intuitions and reality. Across domains as diverse as relationships, parenting, athletics, wealth creation, entrepreneurship, and happiness, large-scale data analysis consistently shows that we often focus on the wrong factors or misunderstand what truly drives success and well-being. From the surprising irrelevance of "shiny qualities" in romantic happiness to the outsized importance of neighborhood choice in child development, from the strategic advantage of entering the right business fields to the happiness benefits of active engagement with nature and close friends, data reveals patterns that can guide us toward more fulfilling lives. Perhaps the most profound insight from this journey through data-driven decision making is that our intuitions - our "gut feelings" - are often systematically flawed. We overvalue passive activities that provide minimal happiness, chase romantic partners based on qualities that don't predict relationship satisfaction, worry about parenting decisions that have minimal impact while overlooking those that matter most, and follow entrepreneurial paths popularized by outlier stories rather than typical success patterns. By understanding these biases and leveraging data to overcome them, we can make choices more aligned with what actually works rather than what merely feels right or fits popular narratives. The question now becomes: what areas of your life might benefit from setting aside intuition and embracing a more evidence-based approach? Which data-driven insights challenge your current assumptions and might lead you to reconsider important life decisions?
Best Quote
“Happy couples are more likely to be happy in the future. Unhappy couples are more likely to be unhappy in the future.” ― Seth Stephens-Davidowitz, Don't Trust Your Gut: Using Data to Get What You Really Want in Life
Review Summary
Strengths: The book contains interesting ideas that may provoke thought and discussion. It is entertaining and could be beneficial for those with no prior exposure to behavioral economics. Weaknesses: The book's postulations are broad and apply only to limited circumstances, ignoring relevant factors and lacking reason and rationale. It drifts from the main point, offers no significant revelations, and is not effective as a self-help guide. Insights are mostly obvious or widely reported elsewhere, making it less valuable for those familiar with the research. Overall Sentiment: Critical Key Takeaway: While the book presents an interesting concept by merging data science with self-help, it ultimately falls short due to its broad postulations and lack of depth, offering little new insight for those already acquainted with behavioral economics. Common sense and personal effort remain the keys to success.
Trending Books
Download PDF & EPUB
To save this Black List summary for later, download the free PDF and EPUB. You can print it out, or read offline at your convenience.

Don’t Trust Your Gut
By Seth Stephens-Davidowitz