
Yes, And
How Improvisation Reverses “No, But” Thinking and Improves Creativity and Collaboration
Categories
Business, Nonfiction, Self Help, Psychology, Communication, Leadership, Audiobook, Buisness, Comedy, Theatre
Content Type
Book
Binding
Hardcover
Year
2015
Publisher
Harper Business
Language
English
ASIN
0062248545
ISBN
0062248545
ISBN13
9780062248541
File Download
PDF | EPUB
Yes, And Plot Summary
Introduction
Have you ever been in a meeting where your brilliant idea was met with a string of "Yes, but..." responses that effectively killed any enthusiasm you had? Or perhaps you've watched helplessly as your team struggled to adapt when plans went sideways? We've all been there - caught in situations where rigid thinking and fear of failure paralyze progress. This is where the transformative power of improvisation enters the picture. Far beyond its comedic roots, improv offers profound wisdom for navigating our complex professional landscapes. By embracing principles like accepting every offer with "Yes, And," building ensemble thinking, and turning failures into opportunities, we unlock new pathways for innovation and connection. The stories and techniques shared in these pages reveal how the seemingly spontaneous art of improvisation actually stems from disciplined practice and intentional mindset shifts. Whether you're managing a team through organizational change, seeking to become a more authentic leader, or simply wanting to communicate more effectively with colleagues, the principles within offer practical tools to transform how you work and live.
Chapter 1: The Business of Funny: How Improv Creates Opportunity
Every January, a curious scene unfolds at the Lansdowne Conference Center in Virginia. Major League Baseball rookies gather not for batting practice, but to learn from an unlikely source: comedians from The Second City. These young athletes, newly signed to professional contracts worth millions, face challenges most of us can't imagine - from managing newfound wealth to navigating aggressive media attention and maintaining performance under intense pressure. MLB officials could have chosen traditional classroom lectures for these topics. Instead, they recognized that these twenty-something players, brimming with confidence and energy, would respond better to an approach that engaged them emotionally. The Second City performers create custom comedy sketches that tackle sensitive issues like performance-enhancing drugs, financial pitfalls, and media relations. Through humor, they break down defenses and open conversations about topics that might otherwise be dismissed. What makes this approach so effective isn't just that it's entertaining. The improvisation training gives these young athletes practical communication skills they can apply immediately in difficult situations. When a distant relative suddenly appears asking for investment in a questionable business venture, the player who has practiced improv techniques has tools to navigate the conversation respectfully but firmly. This unusual partnership highlights a profound truth: improvisation isn't just for comedy stages. It provides a framework for handling the unplanned and unexpected that characterizes modern professional life. Companies from Norwegian Cruise Line to Lyric Opera Chicago have discovered that the same principles that make for compelling theater can transform how organizations innovate, communicate, and adapt to change. The power of this approach lies in its ability to develop three critical capabilities: creativity, communication, and collaboration. These aren't merely "nice-to-have" soft skills; they're essential competencies for navigating today's fast-paced, information-dense business environment. When traditional business school approaches fail to provide these capacities, organizations increasingly turn to improv-based methodologies to help their people develop the agility and responsiveness needed for success. At its core, The Second City's approach isn't simply about making people laugh - it's about helping them connect authentically, respond in the moment, and transform challenges into opportunities. Through decades of work with corporations, non-profits, and educational institutions, they've refined a toolkit that anyone can learn to apply, bringing the transformative power of improvisation to boardrooms, classrooms, and beyond.
Chapter 2: Yes, And: Making Something from Nothing
Katie, a promising HR manager at a global technology company, faced a significant challenge. Selected for her company's prestigious "High Potentials" program, she would rotate to new positions every six months for two years. While technically skilled, Katie was introverted and terrified by the prospect of repeatedly integrating into new teams. The networking and relationship-building required seemed overwhelming, and she worried her career would suffer despite her talents. When The Second City team began working with Katie and her cohort, they recognized her situation immediately as a classic improv challenge: creating something from nothing while managing performance anxiety. The facilitators started with a simple exercise called "Exposure." Katie and half her class stood in a line facing the audience. The instructor simply said, "You look at us, and we'll look at you." Predictably, discomfort set in – fidgeting, blushing, nervous shifting. Then came the pivot: "Now count every brick in the wall you can see." Almost instantly, the anxiety vanished as participants focused on the task rather than themselves. This seemingly simple exercise revealed a profound truth: when we concentrate fully on the present moment and the task at hand, self-consciousness diminishes. For Katie, this meant learning that her networking anxiety could be managed by focusing on others rather than her own perceived inadequacies. Through additional exercises like "Doctor Know-It-All" and "Take That Back," Katie discovered she already possessed the communication skills she thought she lacked – she just needed practice deploying them without self-judgment. The core principle Katie was learning was "Yes, And" – the foundation of all improvisation. In improv, when one actor offers an idea ("Wow, I've never seen so many stars in the sky"), others affirm and build on it ("I know. Things look so different up here on the moon"). Rather than negating or blocking the initial offer, which would kill the scene's momentum, improvisers accept what's given and add something new. This creates forward motion and unexpected discoveries. In Katie's professional context, "Yes, And" meant listening deeply to colleagues and building on their contributions rather than leading with her own ideas or remaining silent. She learned that effective networking isn't about being the loudest or most charismatic person, but about being genuinely responsive to others. By accepting their "offers" – whether information, perspectives, or introductions – and adding value to them, she could create meaningful connections despite her more reserved nature. The beauty of "Yes, And" lies in its transformative simplicity. It requires no special talent – just a willingness to accept what's offered and build upon it. This principle works equally well in brainstorming sessions, conflict resolution, and everyday conversations. It doesn't mean agreeing with everything; rather, it means acknowledging others' contributions before moving forward. As Katie discovered, when we approach professional challenges with this mindset, we unlock creative possibilities that rigid thinking often blocks. Most importantly, "Yes, And" builds psychological safety. When people know their ideas will be received and built upon rather than immediately judged or dismissed, they contribute more freely. In Katie's case, it helped her build confidence as she moved between teams, knowing she had a reliable approach to establishing new relationships in each rotation of her high-potential program.
Chapter 3: Building an Ensemble: Stronger Together than Apart
At The Second City, they don't build teams – they create ensembles. The distinction is subtle but profound. While teams often have starters and bench players in a clear hierarchy, ensembles recognize that each member is vital to the whole. This philosophy was dramatically tested when Andrew Alexander, Second City's co-owner, experienced a watershed moment during the 1992 Los Angeles race riots following the Rodney King verdict. Flying into Chicago as Los Angeles burned below, Alexander headed straight to The Second City theater. That night, the improvisation set tackled the riots as their suggestion. The problem? The all-white cast struggled to find meaningful perspective on racial injustice. The disconnect was painfully obvious – how could this ensemble effectively address racial tensions without diverse voices? The next day, Alexander gathered his management team with a simple question: "What will it take to make our casts more diverse?" This sparked the creation of The Second City Outreach Program, which hosted workshops for comedy troupes representing Latin-American, Asian-American, and LGBTQ+ performers. Scholarships were established for actors of color, and diversity became a hiring priority. The initiative wasn't universally embraced. Some worried that focusing on diversity might mean sacrificing quality – missing the fundamental principle that the best ensembles thrive precisely because of their differences. This transformation produced extraordinary creative dividends. When Barack Obama became America's first Black president, Second City had performers who could offer authentic satirical perspectives. During immigration debates, Latino cast members brought nuanced understanding to their comedy. After 9/11, a groundbreaking revue featured Keegan-Michael Key playing a Pakistani cab driver navigating xenophobia in post-attack America – material that couldn't have existed without genuine diversity. Building effective ensembles requires specific practices beyond diverse hiring. Second City teaches ensemble members to "be in the moment" – focusing entirely on what's happening now rather than dwelling on past mistakes or future anxieties. They learn the delicate dance of "give and take," understanding when to claim the spotlight and when to support others. Perhaps most challenging, they must "surrender the need to be right" – valuing collective discovery over individual validation. This ensemble approach directly contradicts common business practices where individual achievement often overshadows team success. Yet companies from Twitter to Farmers Insurance have discovered that embracing ensemble thinking produces better results. As Second City alum Stephen Colbert demonstrates in his work, the willingness to make others look good ultimately creates more opportunities for everyone. The beauty of ensemble thinking is that it doesn't diminish individual talent – it amplifies it. Stars emerge naturally from high-functioning ensembles because they've learned to both lead and follow effectively. In business contexts, this translates to teams that can navigate complexity with agility, drawing on each member's unique strengths while compensating for individual weaknesses. As organizations face increasingly unpredictable challenges, those that build true ensembles gain significant competitive advantage through their collective intelligence and adaptability.
Chapter 4: Co-Creation: Letting Your Audience In
In 1998, The Second City's revue "The Psychopath Not Taken" included a scene featuring Superman stopping a bank robbery. The twist? The superhero rolled onto stage in a wheelchair, a reference to actor Christopher Reeve's paralysis following a horse-riding accident. The audience reaction was immediate - groans, hostility, and discomfort. During one preview, visiting alum Martin Short actually shouted "Nooooooo!" from his seat. Rather than scrapping the scene entirely, director Mick Napier transformed it. He wrote a song for Superman that acknowledged the audience's discomfort while making a poignant statement about celebrity, heroism, and fate. The character would rise from the wheelchair and sing: "And I'll cherish each moment. Each second that passes again. What I'd give for the choice to sit down or a smile that's not fighting a frown. Or a chance to rewrite that strange day when I fell to the ground." While the scene remained provocative, this approach respected the audience's reaction and created something more meaningful. The scene stayed in the show and became one of its most talked-about moments. This illustrates the power of co-creation – developing content in ongoing dialogue with audiences rather than presenting finished work for judgment. At Second City, performers listen attentively to audience reactions – laughter, silence, even discomfort – and use that feedback to refine their material. This doesn't mean pandering; it means recognizing that audiences provide essential information that makes the final product stronger. Many businesses are discovering similar benefits from co-creation with customers. When Clorox partnered with Second City for the "Clorox Ick Awards," they embraced this approach wholeheartedly. The live Twitter event featured Second City performers creating sketches based on parents' real-time submissions about their messiest parenting moments. By inviting customers to share their authentic experiences with messes (which Clorox products solve), the company created a genuinely engaging experience that generated over 160 million social media impressions in just four hours. Co-creation requires vulnerability – a willingness to show work that isn't fully polished and to hear critical feedback. Organizations often resist this, preferring to reveal only finished products. However, this approach limits learning opportunities and increases the risk of developing offerings that don't resonate with customers. Second City demonstrates a better way through their "Improv Sets" – free, experimental performances following their main shows where new material is tested without pressure to be perfect. Some organizations have adapted this approach for their contexts. Chicago Tribune created "Trib Nation," hosting casual gatherings where readers could meet journalists at a local tavern and discuss coverage. This simple initiative transformed their relationship with their audience, moving from one-way communication to genuine dialogue that informed future reporting. The neuroscience behind co-creation is fascinating – it leverages what researchers call the "closure principle," our natural tendency to complete patterns and fill in gaps. When people are invited to contribute to something unfinished, they become more invested in the outcome. This explains why co-created experiences often generate stronger loyalty and satisfaction than perfectly polished but passively consumed ones. Co-creation does require caution, particularly around sensitive topics or timing. Second City learned this through experiences like pulling gun-related scenes after the Sandy Hook tragedy and navigating evolving attitudes about language. But the potential rewards – deeper audience connections, more innovative solutions, and stronger loyalty – make co-creation an increasingly essential approach for organizations seeking to remain relevant in a participation-driven world.
Chapter 5: Change and Failure: The Catalysts for Innovation
Comedy and improvisation provide powerful tools for navigating organizational change, as the U.S. Department of Education discovered when facing a challenging situation. Bringing together three traditionally antagonistic groups – school board presidents, superintendents, and teachers' union leaders – for education reform discussions required breaking through entrenched positions and defensiveness. Rather than starting with formal presentations or facilitated discussions, they took an unexpected approach: comedy. The opening sketch featured Second City actors portraying Finnish educators (complete with accents and wigs) satirizing the idealized view of Finland's education system that American reformers often cite. This strategic use of humor accomplished something remarkable - it united the diverse audience through shared laughter at an "outside" target rather than at each other. By poking fun at the "perfect Finnish system" notion, the sketch acknowledged the complex reality all participants faced while creating a psychologically safer space for honest discussion. This approach works because comedy engages three essential elements: recognition (identifying shared truths), pain (acknowledging difficulties), and distance (creating enough separation to safely process challenging realities). When delivered thoughtfully, comedy creates openings for conversations that might otherwise be avoided, particularly around sensitive topics like institutional failures or necessary changes. Perhaps more surprisingly, comedy has proven effective even in highly regulated, serious fields like corporate ethics and compliance. Second City's "RealBiz Shorts" program transformed traditionally dry, ineffective ethics training into engaging video content that employees actually pay attention to. This counterintuitive approach – bringing humor to high-stakes topics – works precisely because it increases engagement, which is the essential first step in changing behavior. The key to successfully using comedy in organizational contexts lies in understanding the difference between respect and reverence. Respect acknowledges value while maintaining the ability to question; reverence places ideas or institutions beyond critique. When organizations become too reverent of their traditions, processes, or leadership, they lose the ability to adapt. Comedy creates space for respectful irreverence – maintaining appreciation while permitting honest examination of flaws. This balance between respect and irreverence supports authenticity, which customers and employees increasingly demand. When Domino's acknowledged their pizza "wasn't really very good" in their advertising, they showed respect for customers' experiences rather than clinging to reverent messaging about their product. Netflix CEO Reed Hastings similarly earned credibility by openly apologizing for policy missteps rather than defending them. In both cases, the willingness to acknowledge reality rather than maintaining a perfect facade rebuilt trust and created opportunity for improvement. Beyond comedy, improvisation itself builds essential change skills. Through exercises like "Take That Back," where participants must continually adapt their statements when prompted, teams develop greater agility in responding to unexpected developments. Similarly, "Thank You Statues" helps people experience both the vulnerability of putting ideas forward and the support that comes from others building on those contributions. These exercises create embodied experiences of change that transfer to real workplace challenges. The ultimate lesson from improvisation is that change becomes easier when we approach it with openness rather than fear. By creating spaces where truth can be spoken, mistakes acknowledged, and new ideas explored without judgment, organizations build the resilience needed to thrive in constantly evolving environments. The combination of comedy to open doors and improvisation to build skills provides a uniquely powerful approach to transformation.
Chapter 6: The Listening Leader: Putting Others First
In 2004, British satirist Tony Hendra published "Father Joe," chronicling his decades-long friendship with Benedictine monk Father Joseph Warrilow. What caught Second City's attention was Hendra's revelation about his time working with Second City alumni John Belushi in the 1970s. Confused by improvisers' ability to create seamlessly together without scripts, Hendra asked how they did it. The answer was surprisingly simple: "Listen. Listen at every level—to the words, the emotions, the intent of the other or others. Be completely open to them, bring nothing preconceived or prepared to the moment." Hendra was struck by how this mirrored Father Joe's spiritual guidance: "The only way to know God, the only way to know the other, is to listen. Listening is reaching out into that unknown other self, surmounting your walls and theirs." This connection between improvisation and deep human connection highlights an essential truth: listening is perhaps our most undervalued skill in both business and life. The statistics are startling. According to Forbes columnist Glenn Lopis, we learn 85% of what we know through listening and spend 45% of our workdays listening, yet we typically comprehend only 25% of what we hear. Most alarmingly, only 2% of professionals have received any formal listening training. This neglect would be unthinkable in other domains – imagine professional athletes never practicing their core skills or opera singers performing without voice training. At Second City, listening goes beyond the standard "active listening" taught in communication seminars. While active listening involves paraphrasing to ensure understanding (the "Yes" of improvisation), improvisational listening adds the crucial "And" – building on what's heard to create something new. When improvisers truly listen, they treat every word from scene partners as a gift to be valued and expanded upon. This approach transforms ordinary conversations into collaborative creations. The listening challenges in business mirror those on stage. Just as nervous improvisers often plan their next line instead of truly hearing their scene partners, businesspeople frequently "listen to respond" rather than "listen to understand." Last Word Response, an exercise where participants must begin each statement with the last word spoken by their partner, reveals how rarely we listen all the way through others' thoughts before formulating our responses. This habit leads to missed information, unnecessary disagreements, and lost opportunities. Beyond words, great listeners attune themselves to subtext – the emotions and intentions beneath the surface. Through exercises like Touch to Talk and Gibberish Games, Second City helps professionals develop this deeper listening capacity. In one revealing workshop with an advertising agency struggling with client retention, executives practiced translating colleagues speaking gibberish. They quickly realized they could understand intentions through tone and body language even without comprehensible words – a skill that later helped them detect client dissatisfaction before accounts were lost. Paul Ekman, who studied at the University of Chicago alongside Second City pioneers Mike Nichols and Elaine May, developed the concept of "micro expressions" – fleeting facial signals that reveal true emotions. His research confirmed what improvisers intuitively understand: people who can recognize others' emotional states build stronger connections and are generally better liked by colleagues. Deep listening transforms professional interactions. Sales calls become more productive when representatives truly hear customers' needs rather than focusing on pre-planned pitches. Creative meetings yield better results when participants build on each other's ideas instead of competing for attention. Employee reviews become more meaningful when managers listen for unspoken concerns alongside stated ones. The potential impact extends beyond business. If more people listened with empathy, misunderstandings would decrease, conflicts would diminish, and connections would deepen. As one workshop participant noted after experiencing improvisational listening exercises: "If you truly listen, you'll realize how easy it is to connect with people you thought you disagreed with." In a world of increasing polarization, this simple practice might be our most powerful tool for positive change.
Summary
The wisdom of improvisation offers us a fundamentally different approach to navigating our complex world. By embracing "Yes, And" as our default response, we create psychological safety that allows new ideas to flourish. When we build true ensembles that value diversity of thought and experience, we discover solutions no individual could have created alone. The willingness to co-create with audiences and stakeholders leads to innovations that genuinely serve their needs rather than our assumptions. And perhaps most transformatively, when we listen deeply – not just to respond, but to truly understand – we forge connections that transcend our differences. These principles apply far beyond comedy stages. They represent a philosophy for approaching life's inevitable uncertainties with confidence rather than fear. Whether navigating organizational change, building more authentic relationships, or simply seeking to be more present in daily interactions, improvisation offers practical tools for becoming more responsive, creative, and connected. As we've seen through countless stories in these pages, the seemingly spontaneous art of improvisation actually stems from disciplined practice and intentional mindset shifts – making it accessible to anyone willing to step beyond their comfort zone. By embracing failure as a necessary step toward innovation, listening with our full attention, and approaching each interaction with openness, we unlock not only professional success but also more meaningful ways of being in relationship with one another and the world.
Best Quote
“Too often we are told that failure is not an option. But the opposite is true. It’s vital to give failure a role in your process. The biggest threat to creativity is fear, especially the fear of failure. By deflating the negative power of failure, you erode fear and allow creativity to flourish.” ― Kelly Leonard, Yes, And: How Improvisation Reverses "No, But" Thinking and Improves Creativity and Collaboration--Lessons from The Second City
Review Summary
Strengths: The book introduces the concept of "Yes, and" from improvisational theater as a beneficial approach for businesspeople, promoting collaboration over the idea-stifling "No, but" commonly found in business meetings. The review appreciates the potential cultural change this approach could bring.\nWeaknesses: The reviewer found parts of the book less engaging, particularly because it is more tailored to employers rather than employees. Additionally, while the concept is appreciated, the reviewer's attention waned at times, suggesting that the content may not fully sustain interest throughout.\nOverall Sentiment: Mixed\nKey Takeaway: The book advocates for adopting the "Yes, and" improvisational technique in business settings to foster collaboration and innovation, though its appeal may vary depending on the reader's role in the workplace.
Trending Books
Download PDF & EPUB
To save this Black List summary for later, download the free PDF and EPUB. You can print it out, or read offline at your convenience.

Yes, And
By Kelly Leonard