Daniel Rowles

Rowles explores the intersection of technology and marketing, demonstrating how digital transformation can redefine business strategies. Through nearly three decades of experience, he has built a formidable career in digital marketing, both in practice and academia. His work with TargetInternet.com and as a senior lecturer at Imperial College Business School reflects his commitment to advancing the ethical use of artificial intelligence in marketing. As an award-winning author, Rowles has penned several influential books, including "Mobile Marketing" and "Digital Branding", each underscoring his expertise in leveraging digital tools to enhance marketing strategies.\n\nFor practitioners and businesses seeking practical, actionable insights, Rowles provides a wealth of knowledge. His writing bridges technical and business concepts, making complex digital marketing techniques accessible. His focus on AI and digital culture equips professionals to harness cutting-edge technologies effectively. Co-hosting the Digital Marketing Podcast, one of the top-ten business podcasts on iTunes, further amplifies his impact, allowing him to share industry insights and trends widely. This bio encapsulates Rowles' contributions to digital marketing, particularly his role in shaping how businesses adapt to and thrive in the digital age.