David Hessekiel

David Hessekiel is the founder and president of the Peer-to-Peer Professional Forum and Engage for Good, organizations dedicated to the intersection of business and social impact. He is a leading authority on "cause marketing" and peer-to-peer fundraising. Hessekiel is the co-author of Good Works!, a guide for companies looking to build their bottom line while making a positive difference in the world. He recognized early on that consumers and employees are increasingly demanding that corporations have a purpose beyond profit.\n\nHessekiel’s work focuses on the mechanics of successful corporate-nonprofit partnerships. He analyzes trends in "walkathons," charity challenges, and point-of-sale fundraising to determine what drives engagement. Through his forums and conferences, he gathers data and best practices to help nonprofits raise billions of dollars. Hessekiel serves as a bridge between the suit-and-tie world of corporate branding and the mission-driven world of philanthropy. He argues that "doing good" is a strategic imperative for brand loyalty and employee retention. His insights help leaders navigate the complexities of social responsibility, ensuring that their initiatives are authentic, impactful, and mutually beneficial.