Kevin Maney

Maney explores the intersection of technology, innovation, and business strategy, crafting narratives that blend detailed research with accessible storytelling. His books delve into how companies navigate and dominate new market categories, offering readers insights into the mechanics of market dynamics and the impact of technological advances. By focusing on themes such as responsible innovation and AI's role in shaping the future economy, Maney challenges readers to consider how technological evolution affects both society and business leadership.\n\nIn works like "Play Bigger", which co-authored, and "The Maverick and His Machine", Maney discusses how visionaries create new market spaces and transform industries. These books highlight the importance of category design in business success and offer readers a framework for understanding market shifts. Meanwhile, "The Two-Second Advantage" and "Unscaled" provide an analysis of how emerging technologies disrupt traditional models, emphasizing the need for businesses to adapt swiftly. Readers interested in the nexus of technology and business will find Maney's work particularly enlightening, as he distills complex concepts into engaging narratives that prompt reflection on the future of innovation.\n\nAs a bestselling author and award-winning columnist, Maney brings credibility and depth to his analysis, informed by his extensive experience in journalism and his role as a partner at Category Design Advisors. His bio includes contributions to prestigious publications and appearances on major media platforms, underscoring his authority in the field. For those seeking to understand the broader implications of technological change, Maney's books offer a rich source of knowledge and strategic insight.