Marylou Tyler

Marylou Tyler is a renowned sales process expert and the co-author of the bestseller Predictable Revenue, often referred to as the "Sales Bible" of Silicon Valley. Her work revolutionized the way B2B companies approach lead generation and prospecting. Tyler specializes in optimizing the top of the sales funnel, helping organizations create consistent, scalable growth machines. She argues against the "spray and pray" method of cold calling, advocating instead for a scientifically rigorous approach based on specialized roles and targeted outreach.\n\nWith a background in engineering, Tyler brings a systems-thinking mindset to the art of sales. She treats the sales process as a manufacturing line that can be measured, tweaked, and perfected. Her follow-up book, Predictable Prospecting, provides a tactical guide for implementing these strategies, focusing on the mechanics of email outreach and conversion. Tyler is a sought-after consultant who has advised Fortune 1000 companies on how to triple their pipeline productivity. Her philosophy centers on habit formation and the smart use of technology to free up salespeople to do what they do best: close deals. Marylou Tyler is a definitive voice for any business looking to remove the guesswork from their revenue stream.