Graham Cochrane

Graham Cochrane is a business coach, YouTuber, and entrepreneur. He founded The Recording Revolution, a music production blog that he grew into a seven-figure business, and now teaches others how to monetize their knowledge. Cochrane is a leading voice in the "creator economy," advocating for a business model that prioritizes high profit margins and low working hours.\n\nHe is the author of How to Get Paid for What You Know and Rebel: Find Your Purpose, Fuel Your Passion, and Fight for Your Life. Cochrane challenges the traditional 9-to-5 path and the "hustle until you drop" mentality. He provides a system for packaging expertise into online courses and membership sites. His work is often infused with his personal faith and a focus on family, arguing that business should serve life, not the other way around.